A good story is the only way to truly move a reader — to laugh unexpectedly, make a plan, reconsider a viewpoint, or earn a referral no metric can capture.

That conviction has guided a 20-year career from daily journalism to editorial leadership and branded content strategy. Along the way I've directed award-winning campaigns for Toyota, Ford, Samsung, New Balance, and Kellogg's as a senior editor at Outside Brandworks; run editorial operations at Men's Journal and TEN: The Enthusiast Network; launched two magazines; and written a book (The Pacific Alone, Globe Pequot Press) that's now in film development.

The work in this portfolio spans the full range — branded campaign microsites, video series, long-form profiles, and adventure narratives — but the throughline is the same in every piece: a story built to stick.

Let's find the next one.

 

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